Marketing Manager
Job summary
COMMS Pay Supplement* £2,000 per annum pro rata
The successful candidate will work closely with senior marketing managers within the Parental Audience Marketing Team to support delivery of individual integrated marketing campaigns for specific topic areas. Applicants must have the ability to understand the needs of Policy and Ministers, to recognise where marketing can be utilised as one of the levers to meet those needs and to devise effective marketing solutions
Qualifications Required
For jobs in Band B & C you must hold a minimum of 3 Highers or equivalent.
Please note: If you fail to demonstrate how you meet the minimum qualifications as stated above, your application will be automatically sifted out.
Essential Criteria
1. Proven expertise in the management and execution of marketing campaigns, including experience of utilising research and insight, development of marketing briefs, providing actionable feedback on creative work, monitoring campaign performance and evaluation and ensuring work is delivered on time and on budget.
2. Experience of working across at least one of the following marketing channels: advertising, digital, CRM, field marketing, partnerships, PR and social.
3. Ability to build and maintain constructive relationships with a range of partners (such as internal colleagues, external delivery stakeholders and marketing agencies), including the ability to effectively present marketing approaches and creative work.
4. Experience in developing and implementing a social media activity programme, including community management across social media channels.
Further Information
For further information on this vacancy please download and review the “Person Specification and Further Information for Job Applicants” which you will find below.
To apply, you must fully complete and submit an online application via this website before the closing date. To learn more about this opportunity, please contact Cheryl Bell who can be reached at cheryl.bell@gov.scot or 01312449780.
If you experience any difficulties accessing our website or completing the online application form, please contact Resourcing Team on 0131 244 7312 or via recruitment@gov.scot.
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